Notes from the Lab

Notes from the lab. Website building, content experiments, promotion tests — written as I figure things out.

Why I started building self-hosted sites instead of using website builders
The hidden costs of “easy” platforms like Wix and Squarespace — and why I moved to WordPress + Block themes.
Website Jun 20, 2026
SEO for small personal sites: what actually moves the needle
Forget the advanced tactics. Here’s what I did for Clovertech Lab that started getting impressions within 6 weeks.
SEO Jun 12, 2026
Content experiments: what I’m testing right now
A running log of small content tests — hooks, formats, platforms — and what’s working so far.
Content Jun 5, 2026
How I set up a lightweight WordPress site for SEO (no bloat)
Plugin choices, theme decisions, and why I kept it to 5 plugins. Speed matters for rankings.
Website May 28, 2026
Reaching English audiences from scratch: my first 90 days
What I tried, what failed, and the one channel that actually started sending traffic.
Promotion May 15, 2026
Why “Built for Delivering” matters to me
The story behind the tagline. It’s not about perfection — it’s about getting things out the door.
Note May 8, 2026